
Lux Vital: Daily Illumination. Basic luxury.
Elegant design, modest components.
I start with plain brown
wrapping paper, the most basic of things used for daily incidentals, usually ignored. It is utilitarian therefore the “vital” aspect, common, basic; a necessary.
"I personally, screen print my papers and cards."
The term “Lux Vital” describes a layered elegant aesthetic, “lux” by definition meaning a unit of measurement for illumination. One might also read it as luxury. "Vital"; of life and necessary, implies energy and enlightenment.
My papers epitomize
luxury gift-wrap, cards & boxes with humble beginnings.
